When and how did you first realize that you are interested in design and technology?
Design - the day when I had to give in my BA application papers. Technology - 5 years ago at the Garage48 HUB christmas party.
Do you see any correlation between excellent design and the success of a startup?
After 5 years - yes.
What advantages do you think female entrepreneurs have?
Since there are so few of us it’s like seeing a falling star in the sky - you want to look and learn more why they are there.
What is the best way to get started if you have a really good business idea?
The best is to validate your idea first.
What is user experience and how can you spot great UX? Can you give examples?
When the user doesn’t have to think about the design and ask questions - what, who, why?
It is impossible to give examples, as it is subjective - everyone of us has to feel it on their own and so everyone has their own examples.
What has been the proudest moment in your life so far, work wise or personal?
Always when somebody says «I trust you!»
Contact Helen via Twitter @HelenKokk
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